ConversionXL (Michael Aagaard) – Landing Page Optimization

Description

ConversionXL (Michael Aagaard) – Landing Page Optimization download , ConversionXL (Michael Aagaard) – Landing Page Optimization review , ConversionXL (Michael Aagaard) – Landing Page Optimization free

ConversionXL (Michael Aagaard) – Landing Page Optimization

Increase conversion rates on any landing page you work on

Master a processes for analyzing your landing pages, conducting appropriate research and applying the right optimization tactics. Dramatically lower your acquisition costs and increase leads.

What do you do when the landing page simply doesn’t perform?

The easy answer is “Start optimizing!” But that introduces a whole series of difficult questions: Where do I start? How do I figure out what the problem is? Should I start testing right away? Do research first? If so, what kind?

In this course, you’ll learn solid processes for analyzing your landing pages, conducting appropriate research and applying the right optimization tactics. We’ll get into user psychology, some neuroscience, copy, design, information hierarchy and not least, qualitative and qualitative conversion research.

In just 8 sessions you will

• Learn how to analyze landing pages and build an effective optimization strategy
• Get a toolbox of practical research methods and optimization tactics including GA reports and auditing processes
• Establish a deeper understanding of core principles of psychology and neuroscience
• Learn how to conduct crucial conversion research (both qualitative and quantitative)
• Improve your design and copywriting skills

What do you do when the landing page simply doesn’t perform?

The easy answer is “Start optimizing!” But that introduces a whole series of difficult questions: Where do I start? How do I figure out what the problem is? Should I start testing right away? Do research first? If so, what kind?

In this course, you’ll learn solid processes for analyzing your landing pages, conducting appropriate research and applying the right optimization tactics. We’ll get into user psychology, some neuroscience, copy, design, information hierarchy and not least, qualitative and qualitative conversion research.

In just 8 sessions you will

• Learn how to analyze landing pages and build an effective optimization strategy
• Get a toolbox of practical research methods and optimization tactics including GA reports and auditing processes
• Establish a deeper understanding of core principles of psychology and neuroscience
• Learn how to conduct crucial conversion research (both qualitative and quantitative)
• Improve your design and copywriting skills

Your full course curriculum

Landing page optimization

Lesson 1

Understanding the landing page experience

Your landing page is just one piece in a much bigger puzzle. Creating an awesome and effective landing page experience is about much more than just what goes on on the page itself. In this kickoff session, we’ll dive into the complexities and multiple aspects that influence the final user experience.

Lesson 2

Psychology and neuroscience fundamentals

Understanding how the brain works and how humans make decisions are two very important aspects of creating a good landing page experience. In this lesson, we’ll look at fundamentals principles and how you can leverage these in your optimization efforts.

Lesson 3

Information hierarchy and wireframing

A logical and well-structured information hierarchy is the backbone of any high-converting landing page. Building wireframes early on help you visualize, structure and critique the ideas you have in your head and facilitate collaboration.

Lesson 4

Quantitative research

Gathering quantitative data is a very important step in LPO. This insight gives you an overview of what users are doing where things are going wrong. Moreover, it provides you with important insight on who your target audience is and how they interact with your landing page.

Lesson 5

Qualitative research

Where quantitative research helps you answer “where”, “what” and “who”, qualitative research helps you answer “why” questions. This is the insight that you simply cannot get from analytics – and therefore absolutely critical to the entire optimization process.

Lesson 6

Landing Page Copywriting and Design

A crash-course in copywriting and design. We’ll cover the most important aspects of copy and design and look at how the two support each other in the conversion experience.

Lesson 7

Putting it all together: How to audit landing pages and build an optimization strategy

This session is all about putting everything you’ve learned in the course together into a solid practical process: from audit to optimization strategy.

Lesson 8

Interactive Q&A session

By the end of the course, we will have covered a lot of ground and done a lot of exercises. The last session gives you the opportunity to ask clarifying questions, show some of our work and fill in potential gaps.

Frequently Asked Questions:

1. Innovative Business Model:
   • Embrace the reality of a genuine business! Our approach involves forming a group buy, where we collectively share the costs among members. Using these funds, we purchase sought-after courses from sale pages and make them accessible to individuals facing financial constraints. Despite potential reservations from the authors, our customers appreciate the affordability and accessibility we provide.
2. The Legal Landscape: Yes and No:
   • The legality of our operations falls into a gray area. While we lack explicit approval from the course authors for resale, there’s a technicality at play. When procuring the course, the author didn’t specify any restrictions on resale. This legal nuance presents both an opportunity for us and a boon for those seeking budget-friendly access.
3. Quality Assurance: Unveiling the Real Deal:
   • Delving into the heart of the matter – quality. Acquiring the course directly from the sale page ensures that all documents and materials are identical to those obtained through conventional means. However, our differentiator lies in going beyond personal study; we take an extra step by reselling. It’s important to note that we are not the official course providers, meaning certain premium services aren’t included in our package:
     • No coaching calls or scheduled sessions with the author.
     • No access to the author’s private Facebook group or web portal.
     • No entry to the author’s exclusive membership forum.
     • No direct email support from the author or their team.

   We operate independently, aiming to bridge the affordability gap without the additional services offered by official course channels. Your understanding of our unique approach is greatly appreciated.

Refund is acceptable:

• Firstly, item is not as explained
• Secondly, Item do not work the way it should.
• Thirdly, and most importantly, support extension can not be used.

Thank you for choosing us! We’re so happy that you feel comfortable enough with us to forward your business here.